Create Buyers and Sellers with 5 Simple Questions
THE SMALL POND
Where most agents fish. This pond represents the low percentage of sellers and buyers that are active in the market today.
More Agents, Less Prospects.
THE LARGE POND
Most agents do not fish here. This pond represents the large percentage of homeowners and renters that would take action if they had the right information.
Less Agents, More Prospects.
Conversations That Convert
Our research has found that the vast majority of homeowners are not in their ideal home. Many are living in a world of homeowner complacency, settling for a home they have outgrown or no longer want.
But what if they knew what we knew?
Why It's Effective
Generate new listing opportunities
The “ideal home conversation” destroys assumptions showing homeowners how they can sell and upgrade.
Financing motivates decisions
Mortgage financing is the most effective sales tool. Buyers buy off monthly payment, not interest rates or purchase price.
The conversation is NOT about selling
It’s about aspiration, lifestyle, growth, family, and what “ideal” looks like in the next chapter of their life.
Questions invite answers
7 out of 10 will say “I’m not in my ideal home, I would prefer…” That single answer opens the entire conversation.
Create instant clarity
When homeowners see real numbers, they can make an accurate and confident determination.
Go from salesperson to advisor
This tool allows you to present a case rather than selling an opinion.
EXISTING HOMEOWNER?
Find out if selling to upgrade makes sense for your client in less than 60 seconds.
CURRENTLY RENTING?
Find out how much home your client can afford to buy in less than 60 seconds.
Enter Client’s Budget
Instant Calculations
Advise Your Client
Sell More Homes
